Advertising can support a free publication, but it must remain visibly separate from editorial judgment.
Editorial independence
Advertisers and sponsors do not receive the right to approve, suppress or rewrite independent news coverage. Commercial relationships do not change the evidentiary standard for a story.
Labelling
Paid, sponsored, partner or promotional material should be labelled so readers can distinguish it from independent editorial reporting. We do not intentionally disguise paid promotion as ordinary news.
Ad networks
The site may use third-party advertising technology, including Google AdSense. Those services can use cookies or similar technologies as explained in our Privacy and Cookie policies.
Conflicts and sensitive categories
We may decline advertising that is unlawful, deceptive, unsafe, incompatible with publisher policies or inconsistent with the trust expected by a professional banking audience.
Advertising enquiries
For commercial enquiries, contact hi@BranchWale.com. Editorial tips should be clearly identified as editorial matters rather than advertising requests.